Beidou navigation on the phone, actually appeared on the Bosideng down jacket

Speaking of the Beidou System, the ambassaders may be unfamiliar.

The brother is thinking, like Beidou so good, if there is more equipment, it will definitely play a big role.

It is very surprisingly that the Beidou System has appeared in a very novel figure in addition to common technology products such as mobile phones, watches, cars.

Good guy, according to the common sense, the down jacket is not a technology product, why is it related to Beidou? The opportunity of the opportunity is in an instant, trying to study it.

This is equipped with an Beidou positioning chip.Bosideng new release limited number: Dengfeng 2.0 down jacket.

Bosideng this Chinese brand, if the machine friends have bought down jackets, they should be familiar. Founded in 1976, it has been 45 years, it is said that there are 200 million people around the world through.

Among them, there is a hiking team in our country.

In 2019, Bosidenden released Dengfeng 1.0 series down jacket to help the Chinese mountaineering team to attack the cold wind.

In the end, China’s mountaineering team detected the new height of the world: 8848.86 meters.

Do you still remember your air friends? Middle school geography classes said that each elevation is 1000 meters per liter, and the temperature is reduced by 6 degrees Celsius. There are more cold in Everest, as can be imasons.

And climbers, to persist in this low temperature environment for several days. The warm performance of clothes is undoubtedly a very important point.

It can be seen from this matter that the warm performance of Dengfeng 1.0 is very amazing, properly an example of a domestic product.

I didn’t expect it to come in the past two years, this series iteration is now.

I checked the information found that the R & D team of Dengfeng 2.0 is very strong, with hundreds of experts, including national mountaineering teams, Antarctic examination team.

A large number of professionals join, which makes the game’s effect on Dengfeng 2.0 finally realized.

This time Dengfeng 2.0, warm performance increased by 15%, and the temperature rise effect is 14% higher than the national standard. Under the premise of such a fierce, it also achieved a weight reduction of 20%.

If you use the phone circle to summarize, then it is "lightweight flagship."

And, for this iteration of this latter 2.0, Bosideng has joined a large number of "100% China Original" technology.

The Beidou System is one of them.

I think about watching, like climbing athletes, extreme enthusiasts, they often cross the rare place. If an accident occurs, rescuers can position them in the first time, which is a security guarantee.

Because of this, Bosideng is equipped with Dengfeng 2.0 Beidou.Beidou positioning chipIt can join our smartphone.

Within the mobile phone base station signal, as long as the associated person is set in advance, the rescue signal can be actively transmitted during the distress.

The reason why chooses my country’s self-developed Beidou system is because it is accurate and is one of the world’s three satellite navigation systems.

When I introduced the Beidou system before the game, I have achieved a high-precision positioning of 5 meters. In today’s many navigation systems, there is no doubt that is the level of the first echelon.

International First-class Satellite Navigation Technology Experts – Han Xiaopeng, this time, I also praised Dengfeng 2.0:

Dengfeng 2.0 integrates Beidou Satellite Navigation Positioning Technology and 5G communication technology, which can connect smartphones, bind emergency contacts, so outdoor sports people never lose. When you encounter danger, take the initiative to launch a rescue signal, let search and rescue in time, reliable.

So for the extreme outdoor classmates, wearing Dengfeng 2.0 Beidou, is equivalent to a safe guarantee.

However, on the road of Chinese original technology in the down jacket, Bosideng did not stop.

On the cold wind, the warm performance of the down jacket is also the top priority.

I want to have a similar experience, and when exercise continuously, the body will exude huge heat. When we stop, you will feel the coolness of the face.

If you say, a piece of clothes can be absorbed when the temperature is higher in the clothes, and the temperature is released from the heat when the temperature is low. Is it not equivalent to the air conditioner?

Bosideng Dengfeng 2.0, it really did this.

This time, we must first turn your attention to China’s first Mars: Zhu Rong.

In May of this year, the Mars Detector Zhu Rong successfully landed on Mars, meaning that China has taken a step forward. And Zhu Rong wants to overcome the complex climate on Mars, you need to useIntelligent temperature control material.

In fact, this material is not only used on Mars detectors, but also in the fields of aviation military, renewable energy, new energy vehicles.

This time, Dengfeng 2.0 is in the next, sleeves, windshields, and four parts of the bag, and use the same type of intelligent temperature regulation material. And the world is the first to use the aviation technology materials in the case of the field of clothing.

The machine users may be difficult to imagine, in Dengfeng 2.0 in all 1 square meter cloth, there is more than1 millionThe temperature of the temperature can be automatically adjusted, each of which is below 3 microns.

Don’t underestimate this energy storage unit, its role is big: support two-way temperature adjustment.

At high temperatures, heat insulation, low temperature release heat heating. Even in extreme cold and extremely hot environments, it can maintain a body temperature of 31 ° C to 33 ° C.

Before the machine, I thought this technology, I only appeared in the sci-fi movie, I didn’t expect it to see it today.

In addition to the thermal insulation of the body, Bosideng even puts the insulation of the electronic equipment in our clothes pockets. Don’t say the limit environment, the Northeast of the body will talk to me every winter: When you go outside, the phone will happen in your pocket, you will also freeze yourself.

What’s more, you have to go to the peak, go to the pole … researchers pockets are all precision electronic instruments.

In the face of ice and snow, the wind is raining, how is this?

So, Bosideng began to think about it and see how to solve it. Finally, they foundSpace Temperature Control Materials: Airgel.

This airborne gel is currently known for the best insulation material because of the extreme cold and liquid nitrogen spraying of -196 degrees, which is ideal for aerospace.

At Dengfeng 2.0, the Bosidene airborne gel made an electronic instrument protection bag, which can effectively avoid the impact of electronic instruments from being low-temperature.

Good guy, Beidou, Zhu Rong, Long March 5 … Machine brother feels, Dengfeng 2.0 is under Chinese original technology.

It turns out that these fresh technologies are not far from us, and even condense in a down jacket.

It can be seen, and all the configurations of Dengfeng 2.0 are top-level: the best dessert, the most powerful process, reference the best technology.

Machine brother can imagine that researchers feel a little warm in the cold wind, what happiness is.

Like China Antarctic Kunlun Station first webmaster – Li Sanheng, this time is sent:

Dengfeng 2.0 has a function of rapid wicking at the same time, and the weight of the whole clothes is also reduced, and it is more light and flexible, especially suitable for operations in a harsh weather environment in the Antarctic inland.

Dengfeng 2.0, maybe Bosideng’s 45 years ago.As for the price, Dengfeng 2.0 Beidou is 14900 yuan.

In fact, there is no price, but it is good. And the same price down jacket, performance may be good.

Machine brother is easy to see. For the down jacket, the velvet is very important.

The same product, Canada, a well-known brand, usually 80%. The Bosideng peak series of goose velvet is 95%, which is also the theoretical limit of velvet.

Therefore, for thousands of products from other foreign brands, Bosideng’s 10,000 yuan is cost-effective.

Can be used to be a product with your heart. Machine brother thinks, Bosideng maintained this initial heart, it is representative of Chinese brands that have been innovation and breakthrough.

If the machine friends go to the Boske’s official website, they will find that they will not stop there are 10,000 yuan, and there are many down jackets that are more expensive.

It is, this is why Boside is implemented, and the domestic sales in China has sold in 72 countries in the world.

A Chinese brand is in silent efforts, gradually gets the consumers of many countries around the world, in fact, it is also very difficult.

On the day of the game, I saw Bosideng said that their initial heart is warm worldwide and created a higher quality down jacket. It seems that they did it.

Perhaps, Bosideng down jacket, not only warms the body of countless people, but also warms a lot of people.

I looked back and saw that there were many Bosideng’s figure in the big events that came in so many years.

At the beginning of 2020, the new crown epidemic has touched everyone’s heart. Even if Wuhan minimum temperature is close to 0 degrees Celsius, countless medical staff also insist on the anti-vloal.

At that time, Bosideng donated 150,000 pieces worth 3 billion down jackets to the anti-vloar.

Top, 2013 Ya’an earthquake, in 2008 Southern snow disaster, 2010 Yushu earthquake, 2021 Shanxi Hanchao, Bosideng is also an urgent need for disaster relief in the first time.

Bosideng tells us with its actions, this is "warm world".

Although there are many ways to go through Chinese brands, we must also innovate this effort, adhere to China, and have a rich brand applaud and encourage.

Over the years, Bosideng has increasing more and more. Like this year, I just took the ISPO Award 2021 Global Design Award and got international recognition.

Machine brother believes that Chinese brands can also create high quality products.

From the "People – Ship – Field" three-dimensional comparison e-commerce, what is the community group purchase?

Putting the community group purchase as a channel change of Internet e-commerce, based on the "People – Shop – Field" E-commerce Research Framework and look at the community group purchase, analyzes the stage in the retail process, and analyzes the three major indicators affecting market size. "Number of users – purchase frequency – guest price", explore the current future development trend of the industry.

Source / CRE Securities

Author / Liu Xin



The user’s further sinking

Seeking double elevation for retail rates and conversion rates

From the element of "people", the initial development of traditional e-commerce develops is the bonus of users. As the number of users close to the ceiling, the subject is more in the subject, and the user’s retaining and consumption transfer.

1. Traditional electricity supplier What has changed?

Traditional integrated e-commerce has met the basic online shopping needs of online users.

With the gradual maturity of the development of the e-commerce industry, from the traditional retail channel to a variety of Internet retail coexistence, the number of online shopping population has increased, and the total amount of active users is constantly expanding.

From the user online shopping related data, as of June 2021, my country’s online shopping users had reached 812 million, and online shopping users were 23% in the 14-year compound growth rate between 2007 to 2020.

In June 2021, the penetration rate of online users was increased to 80.34%, and the penetration was basically stable. Online shopping has become a general, fast, efficient, unsabricated consumption method.

At the same time, we also see that the growth rate of per capita online shopping scale will slow down year by year, and the e-commerce industry needs further breakthroughs.

2. Community optimize buy what?

The community group purchase further activated the penetration of the sinking market line.

From a user point of view, compared to traditional comprehensive e-commerce, community group purchase can cover more sinking markets, so that they enjoy the dividend of the Internet 3.0.

If you say, the rise of more rises benefits from the victory of "sinking users", the community group purchase is the further penetration of the sinking market in the stock era. Community group purchases and spelling more users are similar, but they have different.

The number of users in the community group purchase in the three-wire and three wires is 70%, and the users of the three-wire and three-wire under the three-wire and third wires below is about 60%. my country’s total population is approximately 68% in the three-wire and third lines. In the distribution of online shopping users, only 34% of the three lines and three lines.

Description and spelling compared to a lot of community group purchases to the sinking market.

3. The future that the future can break through "people" is?

We have obtained in the analysis of the previous article, there are two factors affecting "people", one is the traffic input to the platform with the scene, further keeping a platform for the platform, the user’s ceiling is restricted by "goods"; The user’s transformation is also the impact of the platform "goods" by paying conversion to platform.

Based on this, we believe that community group purchase can be broken through two aspects:

(1) From the traffic to the user, the remaining rate is further improved

According to the "China Shopping Veter Report" released by the Kaid Consumers Index, the penetration rate of community group purchases in the first quarter of this year is 27%. There is still a lot of rising space compared to 79% of my country’s online shopping residents.

As the core owner of the traffic resource, the head Internet company has a stronger external traffic import ability, which has a natural advantage on the user’s attraction, which can also be used as a second reason for the explanation of the small platforms. The first reason is that the community group purchase has a huge demand for funds, and the financial platform is insufficient, and there is a certain inevitability in the long run).

From the space, the upper limit of the electric business industry is the whole of China’s netizens, the difference between the size of online shopping users and netizens is the potential new increase of traffic pools to user pool, and the number of users of the community group purchase more than traditional e-commerce platform With a large lifting space, of course, based on the previous discussion, the number of the number of ceiling is subject to the type of goods. In addition, the WeChat applet is a high-frequency entrance, and the implementation of interconnection interoperability will further contribute to the community group purchase.

(2) From the user to pay buyers, the conversion rate is further improved

The promotion of conversion determines the number of buyers who truly pay at the platform. Community group purchase with novel and explosive drainage, the limitations of categories have caused user portraits.

On the one hand, the user ceilings are limited; on the other hand, the categories are insufficient to affect the purchase frequency, which in turn affects the transformation of the user to the buyer.

In 2020, the growth rate of rural social retail sales was -3.2%, and the growth rate of rural community is negative. The growth rate of online retail sales is positive, indicating that there is a strong demand for online consumption in rural areas in my country. With the consumer online consumption habits and viscosity, the consumption demand in the sinking market will be further stimulated.



Solved the problem of raising

The improvement of multi-product line rate is key

1. Traditional electricity supplier What has changed?

Traditional e-commerce promotes the linearization of clothing, 3C, fast food, beauty, etc.Different product products have significant differences in the penetration of different channels due to different product characteristics, and traditional comprehensive e-commerce has enhanced the online level of clothing, 3C, fast food, beauty, etc. Higher level.

From three major comprehensive e-commerce, Tmall products are the most abundant, with clothing box, digital appliances, etc. Bags, digital electrical appliances share the proportion to 50%, and it is relatively low compared with Tmall.

Although traditional e-commerce achieves great achievement of partial categories from online to online consumption transfer, some of the linearization rates of some kinds of lines are still insufficient. Numerous is sensitive, high consumption, consumers more attention to cost-effective, and integrated e-commerce compliance chains cannot meet the quality of novel in transportation.

Fresh products still have a large pain point in the demand of "Happy Province". The emergence of fresh e-commerce has driven the process of raising the fresh line, but the pre-position, the warehouse store is currently still there in the difficulty of sinking and the high price.

The emergence of fresh e-commerce has greatly satisfied consumers in time and quality demand, but due to high performance rates, the problem of high price is too high.

From the user properties from the front position, more concentrated in high-line cities, June 2021, 咚 buy dishes and daily prodigroups in three wires and three wires account for only 7.3% and 6.8%.

2. Community optimize buy what?

Community group purchases are a community e-commerce model that puts fresh lines and the user’s downstream. The community group purchase is made as a drainage, compared to traditional e-commerce to achieve a fresh line, and the SKU of the statistics of the community group purchase head platform, with a fresh product ratio of approximately 30-35%, including vegetables, fruits , Meat egg poultry and seafood, etc.

In contrast, the community group purchase can effectively reduce at least two circulation links while ensuring a lower price increase rate and loss rate, which can provide a product of quality and price, improve the front position. Waiting for the pain of fresh e-commerce model.

3. What is the good category that I can sell in the future "goods"?

The community group purchases will extend from all kinds of fresh products.Based on the analysis of the e-commerce research framework, "goods" creation and how much affect the purchase frequency and customer bills, although nice is high-frequency consumer goods, the passenger bill and gross profit margin are not high. Therefore, the community group purchase model, which is fresh as a drainage, is mainly expanded from all kinds of fresh products.

The Third Eye is calculated according to retail research data, the average consumption of the user community buy frequency of about 2.4 times / week, customer price is about 30 yuan.

Compared with the user community to buy the portrait is similar to a lot of fight, a lot of active buyers in 2020 to fight the consumption frequency of 49 times / year, customer price of 44 yuan, the higher the proportion of community buy fresh category, lack of richness category Since fresh are high-frequency and low-margin category, as compared with a lot of fight, consumer community buy higher frequency and lower customer price.

We believe that with the expansion and training of community buy consumer shopping viscous category, the consumer can buy the future of the community while ensuring the frequency of consumption, improve customer unit.

With the near-field community to buy electricity supplier stage model gradually mature, SKU and ceiling will significantly expand the user.

We believe that the community buy in the "goods" to further expand mainly from the category penetration and rich brand of drive: Other fresh food outside, such as drinks, milk drinks, cereals, oil, snacks, frozen food and so on, that part in the comprehensive category a lower proportion of electricity supplier channels to buy, the main sales channel is still the supermarkets, convenience stores and so on, just to be as high frequency goods, provide more cost-effective to buy the community has a certain appeal to consumers.

The category current sales channel structure, there have been more obvious changes, based GMV caliber, a community group purchase platform for the sales of the two largest categories of wine to drink milk and grain spices, monthly GMV reached 900 million and 700 million.

Articles for daily use, the product category labeled as a high frequency of consumption, the consumer shift from offline to online scene more easily, the current electricity provider channel sales accounted for only 15%, the category is not currently buy high penetration in the community platform, but the long-term penetration of larger space.

Other consumer discretionary categories, 3C, clothing, a beauty care, etc., and other electricity providers in the online consumer channel has a higher penetration rate and the demand for timeliness is not high, long-term buy penetrate the space community still needs to be investigated , if the use of C2M models, factory direct docking, is expected to seek a breakthrough in price.



Sinking market distribution chain has been restructured

Supply chain and warehouse re-start

We believe that the previous analysis of the "field" which includes a change in the physical space, innovative consumer scene, construction supply chain and warehouse distribution system, this part of the changes in the first two we do not discuss the main issues discussed in the supply chain and warehousing.

Future changes at multiple levels of "goods" category at the end of penetration and "field" (a new scene, logistics efficiency) are closely related.

Only the "field" in the supply chain and compliance system set up perfect, in order to improve the "goods" category and quantity, to further improve customer price and the number of active buyers.

1. Traditional electricity supplier What has changed?

(1) scenario: the consumption of traditional electricity supplier scene is transferred from the line to the line

In the era of Internet 3.0, between the user and the consumer network closely integrated at all levels and other basic necessities, electricity providers have changed the traditional choice of social consumption of the main consumer, the consumer has been generally accepted "line the shelves, online browsing" consumption patterns, online shopping scene has become an integral part of everyday life.

2020 new crown the impact of the epidemic, accounting for the rapid increase of online channels, irreversible changes in the minds of consumers.

(2) Supply Chain: reducing circulation upstream docking

Traditional industries and enterprises in circulation long, low efficiency and high cost.Starting from traditional B2B business demand for electricity, the Internet plays fast and efficient characteristics, raw material suppliers and buyers to conduct electronic business platform through the integration of resources, improve the consideration of their transactions, but also reduces the cost of downstream buyers.

C2M clock is a lot of fight fight factory pattern to provide consumers with cost-effective products. On the demand side through the "goods to find someone," innovation "to fight social group", "invite bargain", "help free single" and other new marketing methods, in a short time and efficient gathering of large-scale orders; the supply side of the upstream and downstream demand directly factory connected to achieve accurate "need to quotas."

C2M efficient connecting the upstream manufacturers, end users and the production of goods, shortening the supply chain to reduce distribution costs, to provide consumers with cost-effective product.

(3) cartridge with: a conventional power distribution end to provide

Join the system Express: With the rise in recent years, shared economic concepts in the field of logistics, the traditional electricity supplier logistics and distribution end of the formation of the traditional distribution model, since the question crowdsourcing distribution model and distribution model joint development of the situation.

To access as the representative of the Department of express delivery companies to join the system, the establishment of a more comprehensive network delivery model, the parcel electricity supplier by "get pieces – end distribution logistics approach to the operation of transit – transport route – – transit" in operation mode.

According to the annual report disclosure of express delivery industry leader in the pass, go to the country that has 91 transit centers, 30,000 terminal outlets, county-level city coverage of 99%. Traditional join the system Express compliance costs include delivery costs headquarters, network operating costs and delivery fee.

2. Community optimize buy what?

We explained above traditional electricity supplier in the realization of the product line has failed to break fresh category, although fresh electricity providers to achieve a line of fresh, but the front compartment positioned high consumer segments, with higher spending power, high time-sensitive, front closer to the consumer from the warehouse, fast response and specialist distribution leads to higher compliance costs.

"Head of the pre-sale system + system", the central warehouse – grid positions – Head of sinking market distribution chain has been restructured.

(1) pre-sale, to market ability to reduce inventory, reduce inventory storage costs, reduce the rate of loss of natural commodities.

(2) from mentioning, eliminating end distribution costs, reduce transportation costs corresponding artificial.

(3) flow, shorten the links increase rate reduction.

3. Future trends in the "field"?

The supply chain, farm direct mining C2M + standard products is expected to complement the channel; the storage and processing of fresh self-built warehouse and cold chain distribution problem is still the focus of investment; on the performance, the role of the head will continue to be weakened.

Community buy platform assumed the role of sales to the second issue of business, although given the optimized consumer prices increase in the rate, but in all aspects of performance still has many problems and pain points, such as vendor stability is not strong, lack SKU supply; central warehouse performance will limit consumers to buy poor quality to enhance the frequency and so on; there is standardization of the layout, number, location of the grid positions; change in the head end of the end will bring change from mentioning the way.

The future, the center will face merger or warehouse building warehouse processing two types of test, the number of center positions of influence supply efficiency and average compliance costs suppliers, warehouse construction process is to ensure low temperature conditions conducive to some of the high temperature requirements of category quality improvement.


Future community buy

1. Perspective electricity supplier analytical framework

We, the community buy in accordance with the framework of electronic business trend of the future "people – – goods field," the three elements of the analysis of the number of users, purchase frequency, customer price corresponding to predict, determine community buy future trends and market space .

People: According to Kay index of consumer release of "Chinese shoppers report," Community buy in the first quarter of this year on my country’s household penetration rate of 27%, in 2019 my country’s total number of households 466 700 000, corresponding to the number of households community buy 1.26 one hundred million (community consumer buy the family unit, so when calculating the number of households to scale as the number of buyers).

Under the new marketing research shows that community buy in our line, a new line, second line, third line, four-user accounting and the following cities were 2.6%, 7.4%, 13.4%, 20.3%, 56.3%, corresponding to penetration cities They were 12.7%, 15.1%, 25.6%, 22.1%, 33.2%.

For Competition lot of user structure, we assume that community buy 3.0 stage, first-tier cities subscriber penetration and fight a lot there is a 30% gap, there is a new first-tier cities 20% of the gap, there is a second-tier cities 10% of the gap and third tier cities and fight a lot basically the same, and the following four-city fight a lot of penetration beyond 10%. 2.0 and 3.0 thus corresponds to the number of households stage were 193 million and 265 million.

Goods: the current community to buy fresh, grain and oil seasoning, Hugh food, daily necessities mainly, according to The Third Eye of retail research, community buy single user at a single week frequency of 2.4 times, customer price is about 30 yuan.

Because the current user is still in the stage of mental training, subject to the restrictions of the supply chain and warehousing, due to insufficient customer price category and frequency of consumption there is still room for improvement.

Because of the positioning of the current main community buy fresh and buy relatively higher frequency of traditional electricity supplier, customer price but still a wide gap, with the goods category will expand from one hundred to date and fresh clothing and 3C category, as well as fresh and further enhance the penetration of other food, we assume that community buy 2.0 and 3.0 stages of the purchase frequency was 2.5 / 2.6 weeks / week customer price were raised to 50 yuan and 80 yuan.

Course: Current community still buy three main distribution warehouse, not yet open up the upstream supply chain, warehouse center is still self-oriented platform, the grid positions for the franchisee form, dependent on the head of the beginning of the year declined.

But currently there are still bad cold chain link behind, meat and some other categories of quality problems, resulting in poor consumer experience, while limiting the expansion of the category of goods.

In addition, the central warehouse layout results in lower procurement scale and sorting process efficiency, limit the amount can not be achieved single-diluted compliance costs.

In the long run, supply chain and logistics industry is still the focus of attention of the community to buy.

Market Size:

With the expansion of user penetration depth and goods, bringing the number of active household consumption, purchase frequency, and enhance customer price, we expect the community to buy 2.0 and market space is expected to reach 1.3 trillion.

2. category penetration perspective

Further, based on our category penetration perspective on the judgment inspection. We believe that the main achievement of community buy 1.0 stage fresh, Hugh food, grain and oil seasoning alternative channels.

Medium and long term, clear day one hundred other categories have high penetration space; in the long run, a beauty care, 3C, clothing are expected to buy grafted to the community platform, has a certain impact on the traditional electricity supplier channels, long-term market space is expected to reach 224 million.

Finally, escape the business logic itself, we want to think of the Internet today, what his nature and value in the end is?

Efficiency improvements (such as changing the way retail), rich scene (social entertainment changes the way), all these and so are essentially achieve a Pareto improvement.

Internet companies maximize the value of time should be more from the "new requirements" set out in itself, profit by optimizing the efficiency and profitability rather than by other aspects of the industry chain profit squeeze.

If we say that the industry is consumer demand-oriented supply matches demand; cycle industry is supply-oriented, demand supply decisions.

Then the development of the Internet is undoubtedly the creation of new demand, we mentioned in the first part of 2003, Taobao to make online shopping possible, greatly promoted the rate of online apparel category;

2004 Jingdong to achieve a line rate of 3C category; in 2014 the US group and hungry to help people realize what a stay at home to enjoy the food may be;

2015 appears to fight a lot, so that consumers face manufacturers, not only to promote the rapid expansion of the size of the user’s electricity supplier industry, while allowing market sank to enjoy the convenience and benefits brought about by the electricity supplier;

In 2020, fresh electricity supplier in the rapid development of catalytic epidemic solve the problem of fresh category online rates. When the community buy emerge, perhaps new hopes people see, our market sinking huge crowd (people), and scattered agricultural species complex (cargo), the higher the performance aspects of the complexity of the (field).

Customers will be an unprecedented community infrastructure dividends, realized more than forty thousand villages and towns nationwide next day in the village of commercial activities, we expect the Internet to agriculture-depth gene from the sales side to side effects of the production, but also look forward to the Internet and play thinking on agriculture depth rewritten.

Source / CRE Securities

Author / Liu Xin

Under the new exhaust: Embedded AI learning training project (with 20G code information / learning video)

Some fans ask me: "What is the wind port of embedded developers?"

Painted outer sound: The nature of the wind is, in fact, it is an imbalance in talent supply and demand for a while. To put it bluntly, it is due to the industrial mutation, keen capital quickly enters, leading to a lot of development in a short period of time, require a lot of developers.

The current embedded development is increasingly inclined to intelligence, that is, what we said is intelligent hardware (hardware + software).

Taking the Baidu robot as an example, the core of the robot is the brain, that is, "data and algorithm", but the robot’s large brain machine body body can be active as human beings, can say that it will be said, walking, then you must rely on embedded technology.

Although the artificial intelligence has been in the year, it is a large stage of the real business that is in the field of the IoT side AI embedded, which has a very huge application scenario.

Therefore, I personally think that under the promotion of Internet of Things and artificial intelligence, embedded will usher in more development opportunities in the next 5-10 years, on the one hand, embedded development will usher in more application scenarios, another The technical system in terms of embedded development will also gradually abundantly, thus expanding the technical boundaries of the Internet of Things.

There have been many AI frameworks that have gradually supported end-side AI, such as Google’s Tensorflow Lite and Tensorflow Lite Micro, and Huawei’s Mindspore Lite. Chip vendors ST and NXP have also introduced some of the tools and DEMOs that are partially-oriented.

I have been engaged in embedded development work, and I have always paid attention to the development of embedded AI. I believe that with the arrival of the 5G era, AI has huge potential in various industries.

The technical personnel under every air is always the most difficult job, since the mobile Internet, excellent developers have been doubled.

At the moment, I personally optimistic about the development potential of the embedded AI industry in the future, and don’t have to be too anxiety that has developed to the bottleneck. First of all, it is first to consolidate your strength, let yourself caught when you come. Live it.

Then, in such a era, I have recommended 3 o’clock to improve their workplace value:

  • Further enriching its own knowledge structure, you must focus on artificial intelligence technology;

  • Pay attention to the accumulation of industry experience, there are very many links in embedded development and industry (future embedded development gradually covered with traditional industries);

  • Pay attention to related technologies in industrial Internet.

Recently, a set of AI entry must-have learning materials, strongly recommending everyone to learn, the author Wang Xiaotian, has a practical experience in the 8 years of human intelligence, and is currently at one of Bat, the AI ??algorithm senior technical expert, France TO3 colleges and universities (Computer Science Graduated from Milotics.

He issued more than 10 papers in artificial intelligence and chip field, with deep academic backgrounds and extensive experience in projects and business.

During the work period, it is mainly responsible for the work of artificial intelligence line CV and NLP related algorithm, promoting human machine mixing intelligence, semantic segmentation, machine translation, iris identification and other modules of core algorithm research and optimization. There is an in-depth study of image classification, object detection, target tracking, automatic driving, computer architecture, etc.

He has theory and actual experience, knowing that beginners learn pain points. To be honest, people such as such qualifications are very difficult.

Due to work needs, I am also studying in this tutorial. Although I have been engaged in this industry for many years, when I look at this tutorial, I can still check the shortage, harvest, I believe that it is Ai entry, or already already have already A certain work experience, this learning information is worth learning.

All all relevant content have been packaged, and the summary has a link to Baidu cloud. The little intimate is that some brothers don’t buy Baidu Cloud members, and can download 2MB + / s speed. Specially prepared the download tool for everyone.

get it right now

Next, I will introduce it in detail, how do this information learn?

First, entry AI, master a deep learning framework is one of the necessary survival skills.

Therefore, the tutorial will start from the deep learning framework, bring you from scratch training network, to independently build and design convolutional neural networks (including mainstream classification and detection networks), and conduct training and reasoning of neural networks (involving pytorch, tensorflow Multiple mainstream frameworks such as Caffe, MXNET, let you master a variety of depth learning open source frameworks through actual combat.

Intercepting the Framework Learning Site Directory Everyone feels.

Deep study and neural network

  • Deep learning profile

  • Basic depth learning architecture

  • Neurons

  • Activate function detailed solution (Sigmoid, Tanh, Relu, etc.)

  • Sensibility understand hidden layers

  • How to define a network layer

  • Loss function

Reasoning and training

  • Neural network reasoning and training

  • Detailed BP algorithm

  • Normalized


  • Solve the fit


  • Softmax

  • Training process of hand pushing neural network

Training neural network from zero

  • Use Python from zero to achieve neural network training

  • Experience summary of building neural networks

Deep learning open source framework

  • Pytorch

  • Tensorflow

  • Caffe

  • Keras

  • Optimizer detailed (GD, SGD, RMSProp, etc.

In terms of computer visual technology, the system will systematically explain the convolutional neural network, target detection, OpenCV, etc., from the test model teaching, gradually, until the core capacity of the CV algorithm is reached.

Online-related AI has a lot of entry resources, but many technical content is too small, no system, or write uncommon and semi-understanding, duplicate content accounts for the vast majority (herein, there is a variety of search results of Baidu here).

Painting outside: Homogeneous tutorials have a sufficient, pay attention to screening, do not waste unnecessary time.

get it right now

Merely listening to Ricky Ponting’s dressing room speech gives you goosebumps: Avesh

When Ricky Ponting speaks, all Avesh Khan does is listen to the former Australian captain with rapt attention.

The Delhi Capitals fast bowler, who has taken 18 wickets from 11 games, has been in good form during this season and he feels that his head coach inputs on cricket as well as the mental aspect of the game, helped him evolve as a player.

“It is my fourth year with Ricky sir and I can say that he has been a legendary player and an equally great coach. He talks about the mental aspect of the game. Just listening to him in the dressing room gives me goosebumps. He has an open mind and you can discuss anything you wish with him,” Avesh told PTI Bhasha in an interview.

His toe-crushing yorkers has earned praise from none other than world’s fastest bowler Anrich Nortje, who wants to understand how he is so consistent with that kind of an effort ball.

Well, Avesh revealed that his process of fine-tuning blockhole deliveries is no different from other speed merchants who also either keep a shoe or a handkerchief at the front-crease.

“I always try to practice as much as yorkers at the nets. It is a wicket-taking delivery and one can bring perfection with practice only. I use a bottle or cone or even my shoe for that. When the ball hits the target, it enhances my confidence too ,” said the Indore lad, who is enjoying a breakthrough season in IPL.

“It is very important to land perfect yorkers in pressure situations at it is the only delivery which can save a bowler from getting punished by the batter. I always try to welcome the new batter with a perfectly executed yorker,” he added.

Happy with his performance in the current IPL season Avesh is aiming to maintain this form to help Delhi Capitals winning their maiden title.

“It has been a dream-like journey so far. I started playing Cricket as a hobby and was always very passionate about the game. When I used to play with a tennis ball in Indore , I had never thought of coming so far,’ said the former India U-19 pacer, who was in the reserves during the tour of England before a fracture cut short his tour.

With Kagiso Rabada, Nortje and Avesh in their armoury, Delhi Capitals have one of the strongest fast bowling attacks in IPL 2021 and all three of them are eager to learn and feed from each other’s success.
“I have been learning a lot from them. I keep asking them about the pitch, which bowl will work for a particular batter or what to bowl in a particular situation. Our focus remains on working as a unit , not on individual performances,” he said.

He was first spotted by former cricketer Amay Khurasia , his mentor, at an MPCA trial at the age of 13. The Indore quick had been a regular feature in the India A sides . His Ranji coach Chandrakant Pandit also helped him to improve and till now he speaks to him before or after every match.

He also sought advice from Mahendra Singh Dhoni, who has always been an inspiration for small-town boys who have made it big in cricket.

“Mahi bhai has inspired a lot of youngsters . I also wanted to play under his captaincy. I spoke to him after the match against CSK and he told me many things about the game which I will always follow,” said the pacer who also took Dhoni’s wicket in the previous match and called it ‘ dream wicket’.